Why Bloggers Prefer to Work with Brands Over Agencies... August 27, 2015 | Guest Author
10 Facts About Influencer Marketing That Every Marketer Needs to Know... August 25, 2015 | Kristen Matthews
How This Brand Builds Community With Authenticity and Pants... August 21, 2015 | Kristen Matthews
How to Grow Your Network of Influencers with a TweetUp... August 19, 2015 | Guest Author
Our 5 Favorite Influencer Marketing Ebooks... August 17, 2015 | Kristen Matthews
Creating content is a key element to any social media marketing strategy. However, many brands are finding it challenging to break through the “content clutter”. Every minute nearly 3,400 images are pinned on Pinterest, 72 hours of new video are …
This just in: If you rely on endorsements in your marketing, you might be up for a few unexpected run-ins with the Federal Trade Commission (FTC).
New guidelines published on the FTC’s Q&A on Endorsement Guides clarify the right ways …
At GroupHigh, we advocate for the network approach to influencer marketing and encourage the nurturing of marketing relationships.
Check out these “spark notes” case studies on brands who are rocking this strategy.
And to learn how you can implement this …
Today’s guest post comes from an expert in marketing relationships!
Andy Donaldson is a fashion and retail digital marketing specialist and the director of Hit Search, an agency specialising in SEO, PPC, CRO, social media and content marketing.
If you’re a marketer, you’ll …